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Investor Rollover Assets in Motion™ drills down into the assets investors hold in current and former employer-sponsored retirement plans (ESRPs) to help firms maximize their opportunity to gain IRA rollover assets. The report provides sizing for the rollover IRA market, profiles investors who are most likely to roll over their plan assets, identifies the financial services firms best positioned to capture rollover assets, and analyzes the specific steps investors have taken to prepare for retirement.


The report will enable subscribers to:

  • Quantify their rollover IRA opportunity
  • Understand competitive positioning
  • Improve marketing and communications to encourage rollover activity
  • Increase market share
  • Boost revenue potential


A web survey among a representative cross section of 4,600 defined contribution (DC) plan participants who are actively contributing to a DC plan and/or have at least $5,000 in a former employer’s plan. This section will feature results by the following investable asset ranges: under $50K, $50K to under $100K, $100K+..


Subscription Details

Publication Date: September 2016


  • Detailed report including a summary of findings and strategic implications
  • Custom data cuts and survey work by senior analysts available

Investment: $9,500

Areas of Inquiry

Usage of ESRPs and IRAs

  • Proportion of assets allocated to ESRPs and IRAs
  • Variations in usage of ESRPs and IRAs by assets, generation and other demographics
  • Allocation to IRAs among owners
  • Types of ESRP account ownership

The Rollover Opportunity

  • Proportion of investors who have assets in former-employer plans
  • Percentage of investable assets in former ESRPs
  • Length of time assets have been held in former ESRPs
  • Likelihood of investors to roll over assets to an IRA
  • Profile of investors likely to roll over assets
  • Triggers of rollover activity
  • Preferred rollover destination (of all investors, of those likely to retire within 2 years, of those who recently changed jobs)
  • Reasons for selecting provider as preferred rollover IRA destination
  • ESRP rollover potential
  • Consideration of top providers for rollover IRAs
  • Competitive threats and opportunities

Retirement Income Preparedness

  • Steps investors have taken to prepare
    for retirement




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