Evaluating Digital Marketing and the Content That Maximizes Advisor Brand Engagement
With a plethora of new online and mobile technologies, breaking through the digital clutter is an increasingly complex and challenging endeavor for asset managers targeting advisors. Advisors are evaluating asset managers through the digital lens even before deciding to engage with a wholesaler or learn about a specific
product or solution, making it imperative for firms to optimize their digital marketing campaigns.
Cutting Through the Digital Marketing Clutter identifies the best-in-class approaches for maximizing the reach and impact of digital advisor-based marketing efforts. The report will help asset managers optimize digital experiences for advisors and determine the best way to allocate their digital marketing spend to differentiate
their online content and stay relevant and competitive.
Boost Digital Engagement
Identify the most effective digital communication channels to increase advisor engagement with digital marketing collateral
Uncover Best-in-Class Digital Practices
Expand understanding of best-in-class practices across email,websites, mobile apps, social media, videos, webinars and more
Improve Marketing ROI
Optimize marketing budgets by maximizing reach and impact of digital marketing campaigns